Sookmyung Women's University unveils three new ad campaigns, "Sookmyung-like"
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- Writer 커뮤니케이션팀
- 보도일자 2024-07-08
Sookmyung Women's University has launched three new ad campaigns entitled "Sookmyung-like" for the 2024 academic year.
The ads are designed to embody the meaning of adding Sookmyung-like color to the world that is rapidly changing and competitive.
The advertisement, composed of three parts, conveys a message of hope and excitement with the headline "Sookmyung-like", showcasing what kind of people the students will become, the stages they will stand on and how brightly they will shine with Sookmyung Women’s University. The campaign's visual style features striking monotone portrait shots contrasted with vibrant color titles and blue text for emphasis.
The 2024 campaign features three of the 26th student endorsement models, Min-ju Kim (Media Studies, 20), Si-yoon Cheon (Culture and Tourism, 21), and Yoon-ji Lee (Business Administration, 20). Each model represents the themes of Sookmyung-like growth, stage presence and future aspirations, expressing these ideas with their unique charm and confidence.
The university's communication team plans to actively promote the campaign across various media platforms, including major media outlets, social media, and subway advertisements.